Heather McPherson

Heather McPherson is the founder of Twisted Spur Media, a podcast production and growth agency she built from the ground up after a career in marketing taught her one undeniable truth: the most compelling stories aren't in the campaigns. They're in the conversations.

A entrepreneur at heart, Heather turned that insight into an agency that manages the full lifecycle of a podcast — production, editing, guest booking, host and guest coaching, and long-term growth strategy. She thinks about podcasting the way a marketer does: every episode should serve a purpose, build trust, and keep listeners coming back.

When she's not helping podcasters grow their shows, she's having the kind of conversations she's always believed matter most — right here on the mic.